Techniques for Designing (or Redesigning) a non-profit Web site

Marianna Weissnat
Published on May 14, 2018

Techniques for Designing (or Redesigning) a non-profit Web site


Does your organization need a website? Is there a website could badly looking for an change? Depending on the size and needs of your organization, you may want professional help, or perhaps you may be able to style the site in-house. This article will help you understand the primary steps that go into the web page design process and what sort of means you’ll need for every single step.

If the organization is building a fresh website from scratch – or updating an existing one – you may need to count on professional help with regards to design and implementation. Down the page guidelines can assist you plan and design a refined, functional internet site that fulfills your organization’s needs.

This information focuses on the high-level management and preparing decisions it is advisable to make when you design or re-design your website. We’ll talk about some of the major phases of an design task, some of the lingo and lingo you’ll face, and the tools and skill sets you may want.

Steps in the net Design Method If the methods described below seem a little overwhelming, understand that different tasks follow distinctive patterns. In case your site can be small , you may skip a few of the steps down below or use a minimal amount of period on them. Nevertheless , large style projects can be overwhelmingly complicated and chaotic if you don’t schedule carefully.

1 . Preliminary conversations: Start by discussing with colleagues, mother board members, clientele, and other stakeholders about the intended market and preferred outcomes. They are high-level issues, but it’s important to raise all of them early in the act:

• Who all are you trying to reach with all your website, and what manners are you planning to encourage?

• Are you able to maintain and update the website to get envisioning using your current staff and volunteers?

• Will you manage the project internally or hire an online design firm?

• How much money do you own for this job? Can you get a grant for that layout (or redesign)?

• Are you going to use a cms (CMS) or possibly a static, HTML-based website?

• Will you coordinator the website your self or use a web webhost?

• How will your target audience find the brand new site?

• Collect all the discursive and record information you could have about your current website. This kind of data will assist you to measure the accomplishment (or absence thereof) of the new internet site. In other words, how does the targeted traffic on the new site out-do the traffic on the ancient site?

The outcome of the initial conferences is a job plan and/or a request proposals (RFP). A project system usually features a high-level explanation of the task, a schedule, a budget, a description of deliverables and influences, and a definition of the roles and assignments.

2 . Set up your workforce or work with a web design firm: Now, send your RFP to a handful of website creation companies. Inquire to see instances of their earlier work, request references, and meet with the best candidates in person if possible. Do not forget that a response with an RFP isn’t a binding contract. Once you’ve chosen a company, help them to draft a Statement of Work (SOW). This can be a formal, signed agreement that outlines the expectations and deliverables on both sides, as well as price and payment information.

3. Inventory existing content and cover new articles: Assign anyone to look through newssheets, file machines, brochures, listserv postings, and marketing materials just for content you are able to repurpose. When you have an existing site, assign someone to review and categorize this content, looking specifically pages which might be outdated, incorrect, or imperfect. Even if you currently have a lot of existing articles, the launch of a fresh or redesigned website positions a good possibility to evaluate the quality of your external communications.

4. Collect requirements: Although you should have a few idea chances are of your total goal, upon having a group in place, it is advisable to hold one other round of meetings and conversations. If you’ve hired a web design organization, it should assist in these discussions and ask individual departments and stakeholders what each one hopes to attain with the new site, and what features they want to stress.

You should also take your own personal examples to the table. Try to end up being specific by what you like and dislike regarding the suggestions you’re examining. If you have a current logo, a current color palette, or perhaps organizational design guidelines, communicate those plainly to your world wide web team. Make sure they know your overall style and interaction philosophy, when you have one.

some. Create design and style documents: Right now, the web design team usually creates some prototypes and mockups to provide stakeholders some thing concrete and specific that they can respond to. As stated previously, it can cheaper to modify your site through the initial design phase than during the setup phase. Yet , it’s certainly not free. Requesting your group to provide five sets of design records for you to pick from, each having a different design and layout, is expensive and time-consuming. Requesting them to change their models endlessly is also expensive.

Great web design businesses take this stage of the method very significantly, as should you. They often use a formal business presentation to reveal the design records and demonstrate their decisions. To avoid indecision and uncertainty later on, all the major stakeholders should indication off and indicate their approval prior to implementation begins.

6. Enactment and creation: After we all have a chance to review the design documents and indication off with them, your web developers start to build the website. Dependant upon the size of your websites, this will consider anywhere from several weeks to several weeks.

During this stage, you have to achieve a balance between excessive oversight and too little. You can inquire from for routine reviews and usability assessments, but an excessive amount of meddling will prolong the method and add to the cost.

Internet site development happens on a assessment server that resembles the live development server whenever possible. At this stage, then your make virtually any changes to your live web page.

7. Diagnostic tests: With virtually any new or perhaps redesigned internet site, you will encounter challenges. Your site may have bugs, damaged links, and features that don’t are advertised. A few features of this website will confound your target audience. With respect to the size of your web site, you should anticipate testing between a few days to a few several weeks. There are several testing methodologies, almost all of which are above the range of this article, although we’ll express a few of the better-known techniques. Quality assurance (QA) testing: QA refers to the basic study of functionality. Will the site appearance and act the way you proceed with the expectation that it will in all the important web browsers employed by your target audience? Be sure you examine unforeseen behaviors as well as expected kinds. For example , a website often functions fine right up until someone types letters into a field suitable for numbers simply.

Usability testing: Usability lab tests get you as close as possible for the real connection with an end individual. You or perhaps someone on your own web design staff observes the bottom user as he or she attempts to do a list of responsibilities. The user in this situation needs to be relatively not really acquainted with the site.

Vulnerability screening: Websites certainly are a popular concentrate on for malware, hackers, and other malicious Net dwellers. A vulnerability assessment tool definitely will probe your web site and survey back about any openings or weak points it reveals.

Pressure testing: When you expect numerous visitors to your site, you will find tools obtainable that reproduce heavy visitors.

eight. Launch: After everyone has permitted the site and it’s really been thoroughly tested, you’re ready to transfer it from the setting up server on your production server. Back up your existing site so you can roll back if required. As if you’re migrating articles and releasing new features, stay in touch with your matters and let all of them know what to expect. Finally, furnish your URL to all the major search engines so they know it’s time for you to index or re-index your webblog.

9. Recurring maintenance, outreach, and creation: Throughout the planning and execution process, ask yourself what to get committing to. Just how much staff period will it decide on keep the content fresh and troubleshoot concerns on the site?

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